Total E'Clips Salon
LiveA modern website for a 40-year-old neighborhood hair salon
Built by Caden Sorenson · Launched April 2026
What is Total E’Clips?
Total E’Clips is a hair salon at 25 East Center St in Smithfield, Utah that has been cutting hair for over forty years. Four stylists work there, and each one keeps her own book. There is no front desk and no receptionist, which is the detail the whole site is built around.
The Website
A single-page responsive site that gives the salon a real online presence and sends people straight to the stylist they want. The 2026 redesign restructured the page around the four direct phone numbers, which had previously been buried behind a “Call to Book” modal. Everything else follows from that: pick a chair, call her, she answers.
Key Features
- Four stylist cards with direct
tel:links, the spine of the page rather than a footnote - Verbatim Google reviews naming each stylist, alongside the salon’s 4.9 rating
- Cache Valley service-area section covering Logan, Hyde Park, Richmond, Providence, and the rest of the valley
- HairSalon JSON-LD with per-stylist employee entries, aggregate rating, and an FAQ block
- Honest operating details: by-appointment hours, verified accessibility info, accepted payment methods
- Scroll reveals via IntersectionObserver that respect
prefers-reduced-motion, with content never hidden behind JavaScript - Embedded Google Map and click-to-call CTAs throughout
Design
The direction is called “Totality.” The salon’s name is an eclipse pun, so the page is built from an eclipse’s two states: a dark hero with a gold-rimmed disc of light rising into it, then a bright page below. The palette comes from the salon’s own storefront sign, a deep maroon board with cream serif lettering, rendered as an oxblood-black (#1E1216) against a corona gold (#E8B44C). Type is Fraunces over Karla. Everything lives in CSS custom properties, so the whole theme moves from one place.
Build log: building a website for a 40-year-old hair salon.
Frequently Asked Questions
- Yes. Total E'Clips is an example of Vient's client work for local businesses. Vient builds fast, modern websites for salons, contractors, barbershops, and other small businesses across Cache Valley, Utah. The contact page is the fastest way to start a project.
- Total E'Clips is at 25 East Center St in Smithfield, Utah, about ten minutes north of Logan. It has served Smithfield, Logan, and the rest of Cache Valley for over 40 years.
- Haircuts for women, men, and children, plus color, highlights and balayage, perms, and facial waxing. Each of the four stylists books her own chair by appointment, so the site lists her direct number instead of routing through a front desk.
- It's three files: one HTML, one CSS, one JavaScript. That keeps it loading instantly, easy to host cheaply, and simple to maintain, which is the right tradeoff for a single-page small-business marketing site.
- The page was restructured around the four stylists and their direct phone numbers, replacing a booking modal that hid them. First-name-only testimonials were swapped for verbatim Google reviews that name both the reviewer and the stylist, unsupported claims about walk-ins and hours were corrected, and the visual direction was rebuilt in a palette drawn from the salon's own storefront sign.
Does Vient build websites for salons and small businesses in Utah?
Where is Total E'Clips Salon located?
What services does the salon offer?
Why was the site built without a framework?
What changed in the 2026 redesign?
More about Total E'Clips Salon
- Behind the buildBuilding a Website for a 40-Year-Old Hair SalonA local salon in Smithfield, Utah had been cutting hair for four decades without a website. Here's how I built one from scratch with vanilla HTML, CSS, and JS.
- From the blogBuilding a Pirate-Themed Barbershop Site, Mostly by Prompting ClaudeA barber in Cove, Utah had an Instagram and no website. I gave Claude the right prompt, all the real details, and a styling direction, and it built the three files. The hard part was getting the content, not the code.
- From the blogDoes a small business in Cache Valley actually need SEO?An honest look at whether local SEO is worth it for a small business in Logan or Cache Valley, Utah, what actually moves rankings, and how to tell if you need it.
- From the blogBuilding a Local-SEO Site for an Age-Restricted Shop, in Code This TimeI tried an AI website builder on one client site and ended up rebuilding it in code. So this one I built in Astro with Claude from the first commit. Here's what it takes to build a clean local-SEO site for an age-restricted retailer.
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